In Konoha's Commercial District...
Uchiha Patrol members were walking the streets as usual, eyes scanning the shops around them.
Suddenly, Uchiha En, a new recruit to the patrol team, twitched his nose and exclaimed with surprise, "Big Bro Genka, can you smell that amazing aroma?"
Veteran patrolman Uchiha Genka paused, sniffing carefully. Indeed, there was a unique spicy fragrance drifting through the air.
This scent was both rich and fiery, like it was calling directly to their stomachs—impossible to ignore.
The fragrance was too tempting, making Uchiha Genka hesitate.
Frowning, Uchiha Genka said, "This smell is strange. It seems to be coming from a shop ahead. Let's go check it out."
The two arrived at the store and saw something unusual among the cluttered shelves of the small general goods shop.
On the counter, the shop owner was happily eating noodles from a bucket-shaped container, rapidly shoveling mouthful after mouthful.
It was a paper-wrapped bucket with a familiar ninja emblem printed on it.
"Boss, what good stuff are you eating? It smells incredible!"
Right after finishing his sentence, Uchiha En immediately noticed the bucket-style noodles and grabbed one to examine it closely.
"Konoha Instant Noodles, personally endorsed by Jiraiya—fully backed by him." Uchiha En read the text off the package, instantly realizing what it was.
Turning to Uchiha Genka, he excitedly said, "Big Bro Genka, this instant noodle is food personally endorsed by Lord Jiraiya! Should we buy some and try them out?"
"It looks really delicious."
Uchiha Genka was about to refuse when he heard the shop owner nearby say, "Gentlemen, this is a brand-new delicacy just launched in Konoha—you won't forget it once you taste it."
"I just happen to have hot water here in my little shop, perfect for making these noodles. Why don't you give it a try? Just twenty silver coins a cup, ready to eat in two minutes."
"Cheap price, great taste, and most importantly, produced right here in our newly established factory within the village—clean and hygienic."
Uchiha Genka, originally intending to decline, opened his mouth before even realizing it and said, "Give us two cups then."
He figured something that smelled so good would be expensive, but at twenty silver coins, it was even cheaper than a regular meal.
Even better, all it required was two minutes to prepare, making it convenient enough not to interfere with their daily duties.
They could eat in five minutes flat without missing a beat on patrol.
"You bet!" The shopkeeper cheerfully picked up two cups of instant noodles, skillfully tearing open the packaging then poured in boiling water and the seasoning packet.
"Just wait two minutes, gentlemen, and you'll be able to enjoy your delicious instant noodles."
"Believe me, the flavor speaks for itself."
Uchiha En looked at the instant noodles curiously, continuously praising, "This is *so* easy!"
"If we replace our regular meals with instant noodles, we'll have way more time to train."
There weren't any gas stoves or natural gas back then. Cooking was such a hassle, so most people just ate simple meals. Cooking anything decent usually took half the day.
Life was tough for ordinary villagers, but it was even harder for Uchiha En who had no family support—simply getting food to eat was a constant struggle.
Both his parents were Uchiha clan ninja who perished in battle, leaving Uchiha En completely alone.
Training and fighting came naturally to him, but preparing meals every day was an insurmountable challenge.
His cooking tasted terrible, and eating out was far too expensive, turning every mealtime into a frustrating ordeal.
Two minutes flew by.
Uchiha En eagerly lifted the lid from the instant noodles, instantly releasing a fragrant cloud of steam.
The tightly packed noodles gradually softened under the pouring hot water, looking springy and elastic.
"Senior Genka, I'll start now," Uchiha En muttered a quick prayer with his hands clasped together before picking up the chopsticks and beginning to eat.
As soon as the noodles touched his tongue, a unique spicy, savory aroma exploded across his palate, causing his mouth to water uncontrollably.
Smooth, chewy, and bursting with flavor, the noodles were so good they defied description, their broth rich, spicy, and deeply satisfying.
"This is amazing."
Even the normally aloof and stoic Uchiha cracked a rare smile in the face of such a delicacy.
This taste was simply incredible.
And the preparation process was so simple—just pour in some hot water and you're done.
He devoured the whole bowl in seconds, then eagerly downed the leftover broth.
When he glanced at Senior Uchiha Genka, he saw that the latter had also eaten just as quickly, cleaning his bowl like a storm devouring the last wisps of cloud.
Seeing Uchiha En watching him, Uchiha Genka wiped his mouth emotionlessly.
"The taste isn't bad. You could buy some as emergency rations."
Seeing how satisfied the two were, the boss quickly stepped forward to promote more.
"Besides the spicy flavor, Lords, we also have pork bone broth flavor, sour cabbage flavor, and fish fragrance flavor—you can try them all!"
Through his enthusiastic promotion, the two ended up purchasing ten buckets to take back.
But this was only the beginning.
More and more ninjas and ordinary villagers were introduced to this convenient food called instant noodles, and demand continued to grow stronger.
Half a month flew by quickly, and the supply was already struggling to meet market demands.
Hyūga Satori decisively scaled up production, expanding the factory workforce and constantly enlarging the facility until over a hundred employees had been hired.
A few of these workers were ninjas, but most were ordinary villagers.
Of course, with more employees came increased production efficiency and output.
After the first wholesaler appeared, many other merchants followed seeking cooperation opportunities.
The arrival of instant noodles quickly caught the eyes of shrewd merchants, triggering a buying frenzy.
Luckily, Hyūga Satori's plan was clear—he would only work with wholesalers and never self-distribute.
Though he wasn't well-versed in business models, applying strategies and concepts from his previous life kept things running smoothly.
Of course, small-scale retailers were still permitted in Konoha Village.
As the headquarters, Konoha did not seek out wholesalers for distribution but instead sold directly itself.
As a result, stores of all sizes across Konoha now prominently displayed the elegantly packaged bucket noodles on their shelves.
Each package of instant noodles featured an illustration of Jiraiya's face. He wore a cheerful expression as he ate, proudly flashing his big white teeth.
Stacks of instant noodles were neatly arranged on the counter. Due to their low price and delicious taste, they quickly gained popularity.
As one walked through the streets and alleys of Konoha, the tempting aroma of freshly cooked instant noodles could often be smelled.
As the Land of Fire's main hub for client missions, Konoha naturally attracted travelers from all over, with merchants seeking assistance constantly coming and going.
Even those wealthy merchants staying only briefly soon heard about this new food. Out of curiosity, most would spend a few coins to taste it.
Over time, more and more people bought the noodles, and Satori Hyūga steadily earned more money.
Each day, the area outside the factory buzzed with activity as one carriage after another, loaded with instant noodles, rolled away.
Inside the office...
Satori glanced at his secretary, who was busy handling documents, and asked, "Yui, how much money have we made so far?"
"Lord Satori," Yui replied, picking up a ledger sheet, "we've earned one million three hundred fifty thousand tael up to today, but after deducting costs and labor expenses, the net profit is fifty thousand tael."
Satori nodded. Earning this much within just the first month—it was clear they were onto something profitable.
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